Spielwarenmesse Toy Fair 2025

A global platform for the toy and games industry, is slated from Tuesday, 28 January to Saturday, 1 February 2025, in Nurnberg, Germany. The industry's key decision-makers thought leaders and professionals would be gathering here over these five days. Here are the industry's upcoming trends, innovations, and opportunities that will be at Spielwarenmesse Toy Fair 2025 Nuremberg. The brands, start-ups, buyers for major chains, retailers, and media representatives are expected to mark their presence in this show, enhancing its importance in the toy and games sector. To learn more about the show, continue reading.

Product offerings of the Spielwarenmesse Toy Fair 2025

Lifestyle Products

Fashion & Accessories: Hair jewellery; Chains and pendants; Bracelets; Rings; Wristwatches; Glasses and accessories; Cosmetic articles; Perfumes; Scarves; Headgear; Bags and rucksacks; Cases & walltes; Umbrellas; Mobile phone & laptop accessories; Glitter tattoos

Home & Decoration: Children's room furnishings; Lighting, lamps and accessories; Seasonal decoration articles; Crockery and cutlery; Candles, tea light candles; Clocks, alarm clock; Placemats and napkins; Storage Box; Mirror; Poster, pictures; Carpet, floor mat; Wallpaper and wall stickers; Garden accessories; Home accessories; Kitchen accessories; Picture frame

Textiles: Bed equipment; Home textiles; Kitchen textiles; Bathroom textiles

Gift Articles: Keyrings; Photo and autograph albums; Sugar confectionery and chocolate; Gift packaging; Money boxes & figures; Souvenir articles; Baking sets

License articles, sustainable toys, and toys for people with special needs complete the product portfolio.

Dolls, Soft Toys

Dolls: Baby/fashion dolls, hand puppets, doll accessories, toy shops, domestic appliances and articles for children, hairdressing/vanity/doctors' sets, interactive functional dolls

Soft Toys: Plush/fur/fabric toys, teddy bears, plush and fabric articles for babies and infants, collectors' articles, functional plush, Licence articles

Baby and Infant Articles

Baby Toys: Bath toys; Teethers; Books and photo albums; Walkers; Educational baby toys; Mobiles; Push & pull toys; Rattles; Grips; Soft toys; Wooden toys; Plastic toys; Swings, bouncers, rockers; Pacifier keepers; Musical clocks; Shape sorters; Fabric dolls and animals; Cars for kids; scooters; Blankies; Play rugs

Baby Textile: Baby fashions; Warmers; Bedding

Travel Systems: Prams and accessories; Car seats and baby seats; Travel cots; Baby carriers and bags; Slings

Care & Food: Bottles and accessories; Bibs; Crockery and cutlery; Body care articles; Potties and accessories; Support cushions; Bath accessories; Nappy accessories

Home and safety products: Baby furniture; Measuring sticks; Room decorations and wall stickers; Other equipment and accessories for the nursery; Baby phones; Socket covers; Safety guards

Wooden Toys, Toys made from natural materials

Wooden Toys and Articles: Baby and toddler articles of wood; Toy shops and accessories; Games and accessories; Wooden decorations; Wood construction kits; Wooden vehicles; Wooden and rocking horses; Pedagogical wooden toys; Therapeutic toys; Wooden mobiles; Musical instruments of wood; Children's room articles; Nursery school and school articles; Other wooden toys and wooden articles; Wooden animals and wooden figures; Spinning Top

Toys made from natural materials: Toys made from card and cardboard; Toys made from cork; Toys made from other natural materials. 

Craftworks: Licensed articles, sustainable products, and products for people with special needs complete the product portfolio.

School Articles, Stationery, Creative Design

School Articles, Stationery: School bags; backpacks and accessories; school bags; drinking bottles, lunch boxes; exercise books, pads; folders, binders, organizers; writing utensils; drawing materials, paints; compasses, drawing utensils, sharpeners; labels, foils, stickers; other stationery, trend articles

Creative Design: Craft supplies and accessories, creative sets, painting, and art supplies; modeling, adhesives, creative techniques; handicrafts, textile design; craft tools; wax products; gift ribbons, wrapping paper, and bags

Technical Toys, Educational Toys, Action Toys

Technical Toys: Toy vehicles; Tin toys; Plastic toys; Building and construction toys; Battery-operated vehicles; Other technical toys

Educational Toys: STEM toys; Educational toys; Teaching toys; Educational toys; Optical toys (magnifying glasses, kaleidoscopes, microscopes); Musical toys and instruments; Play mats; Therapy and exercise toys

Action Toys: Play and action figures; stand-up figures (e.g., Indians, knights, animals) and accessories; theme worlds (castle, circus, farms, etc.); buildings (garages, multi-story parking lots, etc.); bubble games; play dough and modeling clay; trend toys; other action toys

Who will be attending the Spielwarenmesse Toy Fair 2025?

Toy shops, baby shops, furniture shops

Drugstores, supermarkets, department stores

Food retailers, discounters

Mail order business, online shops

Social and public institutions, nursery/school outfitter

Be an attraction for the Spielwarenmesse Toy Fair 2025 by hiring Booth Vision as your exhibiting partner!